Logo Design Project Questionnaire

Before commence any Logo/Branding Project, the first task for me is to sit down with the client or email them over a quick questionnaire for them to fill in regarding the project.  The questions are simple and help to get the client involved with the project from the start.  An involved client is a happy client. The collective answers then provide the designer a design brief to focus on and follow as a ground foundation.  The questionnaire can also protect the designer if a client turns around and disputes something they mentioned at a later stage; having the questionnaire written in the clients words helps the designer to fall back on the answers written by the client for any disagreements.  Written information from the client is a much safer source than verbal information, as verbal information gets forgotten or misinterpreted.